business website Archives - Outcome Marketing Coaching, Consulting & Training

A Friday Story, and Blocking Spam


Have you heard the Friday Story? It's about what happens when you consistently give something for free - and every business owner needs to think about it. We talk about blocking spam Read more

Article Keyword Research - Going Where The Traffic Is


Do your Article Keyword Research before you start writing blog posts, and your website traffic will improve fast. It's fast, easy, and it pays Read more

WordPress - Disable Comments


If you find yourself frustrated by spam and searching for wordpress disable comments or turn off comments wordpress, we're happy to help. The Quick Answer To How To Disable Comments In WordPress Log in and go to Settings, Discussion. Uncheck "Allow people Read more

Content Getting Copied? Get Tynt


Imitation, they say, is the sincerest form of flattery. However, if you work hard at creating great original web content, it can be annoying to find that it's being duplicated on other websites. But what if you could turn Read more

How to Get Unlimited Article Ideas


Discover a handy list of ways to get article ideas, and one almost-magic technique for getting a relevant list of article ideas your prospective readers will Read more

How To Say No


Two powerful strategies to help you learn how to say no. Saying no at the right times is essential to the success and even survival of your business, and these two techniques can Read more

What Your Website NEEDS

Posted on by Karilee in Website Creation 4 Comments

There’s a lot of confusion about websites, and every day I see the result of people spending absurd amounts of money on the wrong things. So what does your business website really need… and what doesn’t it need?

Your Website Has 9 Needs:

A Goal

We’ll assume for the rest of this article that your goal is to draw targeted traffic that can convert to a cause or sale, who will find the site useful, informative, helpful or entertaining.

Basic On-Site SEO

You MUST have proper keyword usage, Title Tags, Heading  Tags and Alt Tags for your site to rank well in search engines, and so be found. Read more


Screen Resolution and Your Clients

Posted on by Karilee in Website Creation 1 Comment

What Screen Resolution Does Your Client See?

Many business owners and bloggers, and even web designers, forget that their viewers may not be seeing their site in the way they expect. Keeping screen resolution in mind really matters, especially if you work on a large monitor as I do.

If your site is unattractive or difficult to navigate for your client or potential client, they’ll leave. Read more


Better Website Client Service

Posted on by Karilee in Website Creation 47 Comments

How’s Your Website Experience?

There’s nothing more frustrating than a website that fails, because our visitor’s expectation is 24/7 service. It’s important that you make sure your site is serving your clients well, and that if it does fail, they’re not at a dead end. Here are three ways to ensure your client’s experience on your site is what it should be.

Fix Your Broken Links

First, make sure your site isn’t littered with broken links. If you’re running WordPress, the Plugin Broken Link Checker makes this easy. It will monitor your site for links that no longer work, and point them out to you for repairs. Remember that a link may appear broken if a site is down temporarily, so don’t rush to fix a broken link that just appeared. If it’s still there in a day or two, get on it! Read more


Why Word Of Mouth Isn’t Enough

Posted on by Karilee in Small Business Marketing 28 Comments

Where Do You Find Clients?

Find ClientsThere’s a poll up at Freelance Switch, asking Where Do You Find Your Clients? It’s a great question, but the challenge with any poll is that the responses are taken out of context. The poll allows you to choose from the following seven responses about where you find clients:

  • Local Business
  • Professional Website
  • Word of Mouth
  • Cold Calling
  • Pay Per Click ads (Google, Facebook, etc)
  • Social Media (Twitter, Facebook, etc)
  • Off-Line Networking Events Read more

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