Weekly Marketing Tips Archives - Outcome Marketing Coaching, Consulting & Training

Shared Hosting and IP-Based Spam Lists


Shared hosting is inexpensive for small companies starting out on the web, but it has its risks and downsides. Getting blacklisted can be very bad for Read more

A Friday Story, and Blocking Spam


Have you heard the Friday Story? It's about what happens when you consistently give something for free - and every business owner needs to think about it. We talk about blocking spam Read more

Article Keyword Research - Going Where The Traffic Is


Do your Article Keyword Research before you start writing blog posts, and your website traffic will improve fast. It's fast, easy, and it pays Read more

WordPress - Disable Comments


If you find yourself frustrated by spam and searching for wordpress disable comments or turn off comments wordpress, we're happy to help. The Quick Answer To How To Disable Comments In WordPress Log in and go to Settings, Discussion. Uncheck "Allow people Read more

Content Getting Copied? Get Tynt


Imitation, they say, is the sincerest form of flattery. However, if you work hard at creating great original web content, it can be annoying to find that it's being duplicated on other websites. But what if you could turn Read more

How to Get Unlimited Article Ideas


Discover a handy list of ways to get article ideas, and one almost-magic technique for getting a relevant list of article ideas your prospective readers will Read more

How To Say No

Posted on by Karilee in Weekly Marketing Tips 1 Comment

Saying No Is Discouraged - Learn How To Say NoThere are several predictable challenges that it seems almost every entrepreneur goes through, and one of those is learning how to say no.

Some other classics include not having enough cash flow to support us as our businesses launch; being overly optimistic in predicting revenues; failing to set up a systemic customer acquisition strategy; doing our bookkeeping in a shoebox; not taking the time to set up an adequate customer relationship management database; failing to delegate work that can be done by others… Read more


3 Ways to Market in Under 10 Minutes

Posted on by Karilee in Weekly Marketing Tips 13 Comments

Are You REALLY Marketing Enough?

The first challenge for my clients in our Weekly Marketing Mastermind Group Coaching is to realize what they’re really getting done in terms of their small business marketing. Action matters, not plans. Most people underestimate what they can accomplish in the long term and overestimate what they can do in the short term. Here are two questions to get you started:

  • How much time do you spend on marketing in your business, on average, every day?
  • How much time do you think your business needs you to spend on marketing every day?

A Tiny Marketing Action Has Big Impact Over Time

Marketing Actions - Like Water on Rock

 

Over time, taking a very small marketing action consistently will add up. Creating the habit of taking action on your marketing every day is of huge benefit to growing your business.

Think of water wearing away rock – a drip system of tiny actions can add hugely to your marketing impact over time. Read more


A Greeting Card Marketing Strategy

Posted on by Karilee in Weekly Marketing Tips 4 Comments

The World’s Greatest Car Salesman

I just read a story about Joe Girard, known as the world’s greatest car salesman. He was the only salesman to be inducted into the Automotive Hall of fame – for selling 13,001 cars in one year!

Joe started his working career at 9, shining shoes during the great depression. He was an abused child, living in a Detroit ghetto, but he rose to become unparalleled at his chosen career, selling automobiles. His sales secret was pretty simple, too. It wasn’t high pressure sales tactics or manipulative closes. He simply never let a customer forget him, and most of his customers were repeat buyers. Many of them started as referrals. His “secret” was consistent marketing. Read more


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