Tech Marketing or Marketing Technology?

Marketing AND Technology

Both. Marketing and Technology together work like some of the other great pairings in life. Peanut butter and jelly. Coffee and chocolate. You and me.

You see, I’ve realized that what I can offer your business is my geekery, combined with the fact that I know how to teach technical stuff in a non-scary and simple way. I love small business, I enjoy entrepreneurs, and I know most of them need a hand with the technology stuff. And most of them aren’t making the web the business builder that it should be.

Affordable Technology

Entrepreneurs can’t afford IT departments, or often even marketing managers. They can’t get caught in analysis paralysis. They need to pick the right tools, proven ones that will work, to get the job done. When it comes to marketing, the web is a bit of a minefield. There are so many free lunches promised that if a fraction of it were true, you could eat for a lifetime. There are some great free or low-cost tools out there, but how does the average entrepreneur find them?

Leverage the Web

You see, the web should be working for you, not sucking your energy. And yes, you need to learn some things to make that happen, but you don’t need to make it your life. Learn how to use technology to market your business, and do it consistently, and the results will be all you hope for. Your website should be working to build your business 24 hours a day, 7 days per week, for about $10 per month. If it’s not, you need to learn how to make it happen, because most of your competitors aren’t doing it right yet.

I Know Marketing AND Technology

Please book a no-cost introductory 30 minute consultation, and we’ll figure out the best way for you to improve your marketing and to get the web working for your business.

About the author


I'm a big fan of entrepreneurship. Most of my learning, teaching and business is focused on effectively creating "freedom businesses" that allow you to focus on your strengths, and bring what you're really good at to the world - profitably. My clients are looking for more of the right customers - and I show them how to make that happen. I help them develop their web presence through their website, SEO, social media and other marketing tactics.

Posted on by Karilee in Small Business Marketing

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