Where Do You Find Clients?
There’s a poll up at Freelance Switch, asking Where Do You Find Your Clients? It’s a great question, but the challenge with any poll is that the responses are taken out of context. The poll allows you to choose from the following seven responses about where you find clients:
- Local Business
- Professional Website
- Word of Mouth
- Cold Calling
- Pay Per Click ads (Google, Facebook, etc)
- Social Media (Twitter, Facebook, etc)
- Off-Line Networking Events Read more
Consistent Marketing a Bite at a Time
Consistent marketing is the magic behind our Outcome-Focused Weekly Marketing Programs. When the actions necessary to promote your small business, build your reputation, and develop a stream of prospective clients are broken down into bite-sized pieces, they don’t look so overwhelming.
For example, most businesses benefit from having a testimonials book for sales presentations. Gathering those testimonials together may seem like an overwhelming challenge, but if you gather just one or two per week, at the end of the year your book contains 50 to 100 testimonials. That’s the power of consistent marketing.
Building Your List is Essential
Building your mailing list is an essential part of marketing, and the number one thing that most entrepreneurs regret failing to do immediately when they launched. Read more